Who we are
About our Company
Who we are
About our Company
AENI is a hybrid marketing studio — where clarity becomes currency, and presence becomes power.
We’re not here to flood the internet with more content.
We’re here to help you say what matters — and say it well.
Whether you're a visionary founder or a disruptive tech brand, AENI helps you show up with intention, impact, and identity.
Rooted in the dual power of strategy and soul, AENI was built to bridge the divide between conversion-obsessed marketing and brand-building that actually feels good. We believe the best growth happens when your inner clarity meets external precision — and when your essence becomes your engine.
AENI (Ay-nee) — soft vowels, open sound — a name born to carry ideas with elegance and expression.
It’s not just a name. It’s our rhythm.
We combine data-driven marketing with storytelling and systems that work — bridging the gap between smart strategy and authentic brand-building.
From SaaS startups to coaches and creators, AENI’s mission is simple:
Help you build brands that grow sustainably and resonate deeply.
01.
Our History
01.
Our History
02.
Our Mission
02.
Our Mission
03.
Our Vision
03.
Our Vision
Who we are
About our Company
AENI is a hybrid marketing studio — where clarity becomes currency, and presence becomes power.
We’re not here to flood the internet with more content.
We’re here to help you say what matters — and say it well.
Whether you're a visionary founder or a disruptive tech brand, AENI helps you show up with intention, impact, and identity.
Rooted in the dual power of strategy and soul, AENI was built to bridge the divide between conversion-obsessed marketing and brand-building that actually feels good. We believe the best growth happens when your inner clarity meets external precision — and when your essence becomes your engine.
AENI (Ay-nee) — soft vowels, open sound — a name born to carry ideas with elegance and expression.
It’s not just a name. It’s our rhythm.
We combine data-driven marketing with storytelling and systems that work — bridging the gap between smart strategy and authentic brand-building.
From SaaS startups to coaches and creators, AENI’s mission is simple:
Help you build brands that grow sustainably and resonate deeply.
01.
Our History
02.
Our Mission
03.
Our Vision
Brands
Brands we have worked with
Brands
Brands we have worked with
Brands
Brands we have worked with
About Founder
Meet The Founder
About Founder
Meet The Founder
Rochelle Shrestha is a brand strategist, marketer, storyteller, and Fractional CMO who effortlessly balances left-brain logic with right-brain creativity.
With a background in growth marketing for tech and a deep passion for soul-led entrepreneurship, Rochelle founded AENI to redefine digital growth as clear, conscious, and connected.
She partners closely with founders and executives, providing strategic marketing leadership without the cost or commitment of a full-time CMO. Rochelle helps clients move from unseen to unforgettable by translating their essence into actionable strategy and turning ideas into income. Her approach is both structured and intuitive — grounded in deep listening, emotional intelligence, and system-driven execution.
ROCHELLE
SHRESTHA
I started AENI because I was tired of watching brands lose their voice in the chase for metrics. Tired of the noise. Tired of the trends. I wanted to create a space where clarity could thrive — where creativity and data could collaborate, not compete.
As someone who’s spent years behind the scenes of both tech firms and heart-led businesses, I saw the same story: brands trying to grow while forgetting who they are.
That’s why I built AENI not just as a studio, but as a Fractional CMO service — partnering directly with founders and executives to provide strategic marketing leadership without the cost or complexity of a full-time hire. I work closely with you to align growth with your brand’s core essence, ensuring every move feels intentional and authentic.
"I created AENI for those who don’t just want growth, but growth that feels aligned. For brands with heart. For founders with vision. For leaders who want strategic marketing partnership without the full-time overhead — a Fractional CMO who shows up as your trusted guide. For stories that deserve to be heard — and scaled."
Give your marketing To the right hands
Give your marketing To the right hands
About Founder
Meet The Founder
Rochelle Shrestha is a brand strategist, marketer, storyteller, and Fractional CMO who effortlessly balances left-brain logic with right-brain creativity.
With a background in growth marketing for tech and a deep passion for soul-led entrepreneurship, Rochelle founded AENI to redefine digital growth as clear, conscious, and connected.
She partners closely with founders and executives, providing strategic marketing leadership without the cost or commitment of a full-time CMO. Rochelle helps clients move from unseen to unforgettable by translating their essence into actionable strategy and turning ideas into income. Her approach is both structured and intuitive — grounded in deep listening, emotional intelligence, and system-driven execution.
ROCHELLE
SHRESTHA
I started AENI because I was tired of watching brands lose their voice in the chase for metrics. Tired of the noise. Tired of the trends. I wanted to create a space where clarity could thrive — where creativity and data could collaborate, not compete. As someone who’s spent years behind the scenes of both tech firms and heart-led businesses, I saw the same story: brands trying to grow while forgetting who they are.
AENI is my answer to that — a studio where your brand’s essence comes first, and the growth flows from there. This isn’t just about better marketing. It’s about building a brand that sounds, feels, and functions like you.
"I created AENI for those who don’t just want growth, but growth that feels aligned. For brands with heart. For founders with vision. For leaders who want strategic marketing partnership without the full-time overhead — a Fractional CMO who shows up as your trusted guide. For stories that deserve to be heard — and scaled."
Give your marketing To the right hands
How We Work
Our 4 Stage Process
How We Work
Our 4 Stage Process
How We Work
Our 4 Stage Process
01
Step
01
Discovery Phase
During this initial stage, we delve deep into understanding your business goals, target audience, and market landscape. We conduct thorough research and analysis to identify opportunities and challenges, laying the foundation for a successful campaign.
01
Step
01
Discovery Phase
During this initial stage, we delve deep into understanding your business goals, target audience, and market landscape. We conduct thorough research and analysis to identify opportunities and challenges, laying the foundation for a successful campaign.
Step
01
Discovery Phase
During this initial stage, we delve deep into understanding your business goals, target audience, and market landscape. We conduct thorough research and analysis to identify opportunities and challenges, laying the foundation for a successful campaign.
02
Step
02
Strategic Clarity Audit
Next, I conduct a comprehensive review of your current marketing efforts — including messaging, content, SEO, funnels, and social presence. This audit highlights gaps, bottlenecks, and quick-win opportunities, providing the insight needed to build a focused strategy that resonates with your audience and drives growth.
02
Step
02
Strategic Clarity Audit
Next, I conduct a comprehensive review of your current marketing efforts — including messaging, content, SEO, funnels, and social presence. This audit highlights gaps, bottlenecks, and quick-win opportunities, providing the insight needed to build a focused strategy that resonates with your audience and drives growth.
Step
02
Strategic Clarity Audit
Next, I conduct a comprehensive review of your current marketing efforts — including messaging, content, SEO, funnels, and social presence. This audit highlights gaps, bottlenecks, and quick-win opportunities, providing the insight needed to build a focused strategy that resonates with your audience and drives growth.
03
Step
03
Customized Growth Roadmap
Based on the audit, I craft a detailed 30/60/90-day growth plan tailored specifically to your business needs. This roadmap breaks down priorities, key campaigns, and tactical steps, ensuring clarity on what to execute and when — so your marketing efforts are purposeful and aligned with your goals.
03
Step
03
Customized Growth Roadmap
Based on the audit, I craft a detailed 30/60/90-day growth plan tailored specifically to your business needs. This roadmap breaks down priorities, key campaigns, and tactical steps, ensuring clarity on what to execute and when — so your marketing efforts are purposeful and aligned with your goals.
Step
03
Customized Growth Roadmap
Based on the audit, I craft a detailed 30/60/90-day growth plan tailored specifically to your business needs. This roadmap breaks down priorities, key campaigns, and tactical steps, ensuring clarity on what to execute and when — so your marketing efforts are purposeful and aligned with your goals.
04
Step
04
Execution & Ongoing Optimization
With the roadmap in place, I step in as your Fractional CMO to lead strategy and oversee the execution — coordinating a lean, expert team to handle content creation, email campaigns, website updates, and more. We maintain regular check-ins to track progress, analyze results, and adjust strategies to keep your growth sustainable and responsive to market changes.
04
Step
04
Execution & Ongoing Optimization
With the roadmap in place, I step in as your Fractional CMO to lead strategy and oversee the execution — coordinating a lean, expert team to handle content creation, email campaigns, website updates, and more. We maintain regular check-ins to track progress, analyze results, and adjust strategies to keep your growth sustainable and responsive to market changes.
Step
04
Execution & Ongoing Optimization
With the roadmap in place, I step in as your Fractional CMO to lead strategy and oversee the execution — coordinating a lean, expert team to handle content creation, email campaigns, website updates, and more. We maintain regular check-ins to track progress, analyze results, and adjust strategies to keep your growth sustainable and responsive to market changes.
Frequently Asked Questions
Got Questions? We've Got Answers!
Frequently Asked Questions
Got Questions? We've Got Answers!
What exactly is a Fractional CMO, and how do you work?
Who do you work with?
What services do you offer?
How do we start?
How involved do I need to be?
What does personal branding include?
What kind of content marketing do you provide?
Is email marketing still worth it?
Can you help me with social media without burning me out?
Do you offer marketing consultations?
How does SEO help my business?
Is SEO a one-time effort, or does it require ongoing maintenance?
Do you build websites?
What exactly is a Fractional CMO, and how do you work?
Who do you work with?
What services do you offer?
How do we start?
How involved do I need to be?
What does personal branding include?
What kind of content marketing do you provide?
Is email marketing still worth it?
Can you help me with social media without burning me out?
Do you offer marketing consultations?
How does SEO help my business?
Is SEO a one-time effort, or does it require ongoing maintenance?
Do you build websites?
Frequently Asked Questions